26 page ebook introduction to the hard copy edition
From being a static document used for financing purposes alone the business plan becomes a dynamic tool covering all elements needed within lean business development.
Through eight intuitive steps the authors take you on a journey starting with the overarching strategic issues, all the way through to the tactical implementation and everyday tasks. The book supports an online tool (www.leanbusinessplatform.com) which enables you to follow up your plan every single day. This makes business development a continuous activity, not an all-out effort once a year.
Lean Business is relevant for everyone working in or with companies with growth ambitions. It is especially relevant for managers, owners and board members who wish to play an active role in the business development process.
Here is your chance to read a free introduction of the book mentioned above. Just fill out the form and downlod your copy. If you like what you read, you can purchase the full hard copy edition here.
The appeal of the Lean business Platform is that it is the anti-business plan, business plan. Building upon the Lean Start-up Movement created by Steve Blank and Eric Ries, it offers an alternative approach to the traditional business plan.
Nathan Gold The Demo Coach